Hard Rock International Continues Its ‘Save The Planet’ Commitment
Hard Rock International casinos, hotels and cafes worldwide celebrated Earth Hour 2025 on Saturday, March 22. Earth Hour is a global movement created by World Wildlife Fund that encourages countries, businesses, individuals and iconic landmarks around the world to take action to protect nature. This year, 130+ Hard Rock properties filled the time with guest activities free of electricity, to reinforce the importance of prioritizing sustainability and reducing energy consumption, while connecting guests to mother nature through all five senses.
Activities included 25+ nature-inspired dinners, 40+ live acoustic music performances, 25 community cleanups, 13+ tree planting events and more that dedicated 50,000+ total hours to the Earth.
Highlights from around the world include:
- Hard Rock Hotel Riviera Maya celebrated Earth Hour by hosting an eco-tour, community cleanup and golf cart upcycle contest. The property also offered guests the chance to reconnect with nature through yoga and hiking.
- Hard Rock Hotel Desaru Coast hosted ‘Echoes of the Wild,’ an immersive rainforest experience to celebrate nature visually and bio-acoustically. Renowned naturalist Irshad Mobarak held a powerful session around protecting Desaru’s wildlife. In addition, the property upcycled old team member uniforms into denim backpacks, for proceeds to go towards a stingless beehive.
- Hard Rock Hotel Vallarta team members headed to the beach to clear pollution before participating in a sandcastle building contest, children’s arts & crafts, s’mores and acoustic candlelit concert.
- Hard Rock Hotel Bali treated guests to a ‘Dine in the Dark’ experience accompanied by live acoustic music, as well as an unforgettable turtle release, mangrove planting and children’s recycling activities.
- Hard Rock Hotel & Casino Punta Cana commemorated the occasion by organizing a beach cleanup, planting greenery with children in the ROXITY Kid’s Club and hosting pool relay races, with 1,298 guests participating.
Hard Rock’s environmental consciousness will continue into Earth Month and Earth Day 2025 through team member engagements. In addition, members of the Unity™ by Hard Rock global loyalty program will receive 20% off all candlelit concerts at Hard Rock Hotels in the United States for the remainder of 2025.
“We are proud to engage our guests and community in small actions that inspire wider change to protect the environment,” said Paul Pellizzari, Vice President of Global Social Responsibility for Hard Rock International. “We are also grateful to our team members who put our ‘Save The Planet’ motto into action with their creative guest experiences and look forward to continuing to drive change with their dedication.”
For more information on Hard Rock’s Save The Planet commitment, partnership with Ocean Conservancy and other CSR efforts, visit www.hardrock.com/living-our-mottos.aspx.
