Hotel Éclat Beijing Signs Memorandum of Understanding with Saudi Arabia’s Nasla Tourism Co., Bringing the Éclat Hotels Brand to the Kingdom.
The collaboration marks the brand’s official entry into the Saudi Arabian market, aligning with the Kingdom’s Vision 2030 initiative to elevate its tourism sector.
The strategic partnership will bring Hotel Éclat’s globally acclaimed blend of art, architecture, and luxury-driven experiences to Saudi Arabia, introducing a unique cultural and hospitality offering in line with the country’s growing prominence as a world-class tourism destination.
Dany Lützel, Owner’s Representative of the Brand The Éclat Hotels, expressed: “The Éclat Hotels is a celebration of the arts, culture, and bespoke hospitality, and we are incredibly proud to extend our brand into the Kingdom of Saudi Arabia. This partnership not only broadens our reach but is a powerful testament to the Kingdom’s ambitions under Vision 2030.
We look forward to working closely with Nasla Tourism Co. to introduce a truly unique hotel concept that will cater to both local and international guests seeking the highest standards of ART of luxury and luxury of ART.”
Ali Alsaileek, General Manager and Co-Founder of Nasla Tourism Co., added: “We are thrilled to bring Éclat’s iconic brand to Saudi Arabia. With Vision 2030 paving the way for more significant tourism development, this collaboration will set a new standard for luxury and artistic expression in the hospitality sector.
The unique concept of The Éclat Hotels, with its personalized themed suites and celebrated art collections, will offer a fresh and exciting experience to our market.”
Hotel Éclat Beijing won 2023 the No. 1 in China; and 37th Best Hotel in the World Award by Conde Nast Travelers Readers’. The Éclat is again ranked 2024 as one of the best Hotels in Mainland China.
Parkview Green No. 9, DongDaQiao Road Chaoyang Dist. Beijing 100020
